Le Jardin Bleu
DESIGN CASE
Le Jardin Bleu
SECTOR
Food
YEAR
2023
SERVICES
Concept, Naming, Brand Design, Packaging Design, Product Staging, Web Design
This case presents one of three branding options for an algae food brand.
Le Jardin Bleu (the blue garden) celebrates the product's origin in Brittany, France. For centuries, hand-harvested algae have been an integral part of Bretonic food culture, and this brand combines this tradition with a modern, vibrant aesthetic. By embracing a "joie de vivre" attitude, Le Jardin Bleu adds a unique and exciting flair to the world of algae food products.
MOOD BOARD
MOOD BOARD
STYLE BOARD
STYLE BOARD
LOGO
LOGO
COLORS & FONTS
COLORS & FONTS
PACKAGING DESIGN
PACKAGING DESIGN
Packed with responsibility
Packed with responsibility:
Packed with responsibility
Packed with responsibility
Packed with responsibility
Black is the only printing color due to algae based ink.
Black is the only printing color due to algae based ink.
Black is the only printing color due to algae based ink.
Black is the only printing color due to algae based ink.
Black is the only printing color due to algae based ink.
RESPONSIVE WEBSITE
RESPONSIVE WEBSITE
Alternative Logo Designs
Alternative Logo Designs
PHOTO CREDITS:
Areal shot on moodboard by Big Dodzy / unsplash
Till Krüsmann
Design Direction
Till Krüsmann
Design Direction
Till Krüsmann
Design Direction
Till Krüsmann
Design Direction
Contact
mail@tillkruesmann.com
Contact
mail@tillkruesmann.com
Contact
mail@tillkruesmann.com
Contact
mail@tillkruesmann.com
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